Tagged: google RSS

  • Bill Rice 8:15 am on June 19, 2009 Permalink | Reply
    Tags: google, matt cutts, Search engine optimization,   

    Matt Cutts (Google I/O) SEO Basics 

    Image representing Google as depicted in Crunc...
    Image via CrunchBase

    Lots of good SEO basics from the Google Webspam Team Leader. Getting advice straight from the source.

    I am amazed how many times even the best SEO gurus miss/forget the basics of user experience and conversion features that help the consumer, your SEO, and (of course) revenue!

    SEO Basics

    • Use consumer language, not industry jargon
    • Put the simple stuff up front (complex deeper) – that is what most people come looking for
    • Make it easy to click for more details
    • For heaven sakes give them a “Buy” button

    Take a look:

    What did you think? Comments welcome below.

    ###

    Take a moment to subscribe to my RSS feed or follow me on Twitter. If you are looking for a better way to manage your leads, generate more sales leads, or beat your competition to the sale visit my company at Kaleidico.com.

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  • Bill Rice 4:20 pm on April 13, 2006 Permalink | Reply
    Tags: calendar, , google   

    Google Calendar is Live 

    This was the last item for me to move off Outlook and port to Gmail, even for my owned domains.

    TechCrunch » Google Calendar is Live: “Google Calendar has officially gone live at calendar.google.com. A tour of Calendar is available here.

    Dave Winer may have been the first to write about it on Scripting.com. CNET also has a story.

    My first impression – It’s fast, slick and stable. Calendar is Ajax driven and, as I mentioned, very fast. Adding an event is as easy as typing ‘Dinner with Keith tomorrow at 8pm’ and Calendar structures the data properly and places a correct calendar entry. This entry can be dragged around the screen to a new day or time.”

    (Via TechCrunch.)

    I can wait until Google opens the Writely beta. That will probably take me out of Microsoft Word. We are getting closer and closer to the ubiquitous Web desktop talked about in the 90s. At that point start piling your money into EVDO stock because everyone will want/need to be connected 24/7.

     
  • Bill Rice 8:11 am on December 5, 2003 Permalink | Reply
    Tags: google, Marketing,   

    Google Wants Ruling on Search Trademark Law 

    Google wants ruling on search trademark law

    This article tracks some of the ongoing ligation and legal environment related to using trademark terms as key word for the purpose of search-related advertising.

    The strategy is to leverage a competitor’s brand to generate click-through volume for the objective of collecting convertible sales leads.

     
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